Sunday, November 24, 2013

Role of Game-Based Training in the Corporate World


According to industry experts, games are reshaping the core formulae of business ethics. Games are no longer just a kid's domain of play but are increasingly being used in corporate organizations to train their employees. Indeed in USA alone, a good number of people like playing video games more than watching movies. Games have the tremendous potential to create a highly skilled and problem solving workforce more than ever before.

John and Mitchell Wade in their book "Got Game: How the Gamer Generation is Reshaping Business Forever" has given an in-depth analysis on the growing significance of gaming in the working field. After conducting hundreds of surveys and interviews, Beck and Wade have concluded that gamers appear to be more committed and team-oriented than most of their predecessors.

Appreciating the importance of gaming, many companies are now developing a series of e-learning games to better train their employees. The main aim is to make the trainees learn by going through the usage of various kinds of fun-filled, highly interactive games. For example, you have created a game to train the sales team of your company. Let's see how through applying such games you can best educate and motivate the sales professionals to achieve outstanding results.

Gaining Attention

Games act as a strong medium of drawing the attention of the workers towards a specific project. However, you have to really work hard in making the games highly compelling and enjoyable for the workers to really find it interesting to even considering trying it out at all.

Using an Example

Create a hypothetical situation such as selling a product to a client. For example, divide the trainees into two groups - one will represent the sales team while the others can play the role of the clients. You will tell the sales professionals to convince the group acting as clients to buy their products. It will be fun to watch how the sales team persuades the clients to finally purchase the products.

Encouraging Employees to Create New Games

Always make it a point to engage your employees to come up with their own versions of gaming. Of course, the games developed must have a connection with the business goal that is, to increase sales and ROI.

Games are much more learner-centric. They provide a greater opportunity of interactivity and team work through the exchange of thoughts and ideas while solving a puzzle or doing role play. Interactive games also lead to development of one's personality and self-confidence. A game helps you to exploit the next achievable state of expertise. It often lets you reach certain states or goals that may improve your far sightedness in dealing with different business situations in the real world.

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