If you're arranging a corporate event on behalf of your company, then you might already know what you need to do. Alternatively you might want some corporate event planning advice. Here's what you need to consider.
1. You'll need to establish why you're planning the corporate party. Is for a product launch, to try and attract new business or to thank your staff for their hard work?
2. Once you know why the event is being held, you'll to establish what sort of corporate event it will be. Does it need to be formal? Do you need to send out invitations? Do you need to stress a dress code? Will you need to send out invitations?
3. You'll also want to make sure that the party theme and ideas are appropriate for your target audience. A party aimed for staff will be different from a new product launch, or a formal event where board members will attend.
4. The venue you choose will also need to be suitable, and able to meet your requirements. You might have to stick to a certain date, or finding the right venue might be more important.
5. You'll also need to know whether you'll have additional facilities such as a PA system, lights, internet access or a large TV screen. If you're launching a new product, then you'll want everyone to be able to see.
6. The food you organise will be important too. Perhaps you'll want a formal sit down meal with several courses, or you might want to have a finger buffet so that people will be more inclined to talk to each other.
7. As well as the food, you might want to make sure that there is some entertainment for after your meal. Depending on the venue, you might be able to choose from lots of different type of entertainment, and really impress your guests.
8. You'll want to make sure that there is accommodation available, so you might also want to book some hotel rooms for everyone who wants one.
9. You'll need to make sure that guests are aware of whether you're providing transport to the corporate event or not. If you're not providing transport, you can still make sure that everyone has the phone number for a local taxi company, so that they can get back home, or to their hotel safely.
10. Even though you might have a budget for your corporate event, you can't organise your venue, food, entertainment, transport and accommodation on cost alone. As well as providing the facilities that guests need, you'll need to ensure that your guests, whether they are clients or colleagues, have a good time. By economising you might change the opinion of your clients, but by being too indulgent your clients might think that you charge too much.
Now you know more about what you need to think about, you'll soon be an expert at corporate event planning.
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